Senior Marketing Specialist
4 weeks ago
Qualifications
- Bachelor's degree in business administration, marketing, communications, or a related field
- Minimum 2-3 years of marketing experience
- Experience in Digital & social media (including content creation, community management, media buying, etc)
- Experience in influencer management
- Marketing experience in Restaurants or F&B industry is preferred but not mandatory
- Excellent analytical skills and a knack for data analysis
- Strong written and verbal communication skills
- Fluent in English & Arabic
Basic responsibilities
- Develop, implement, and track marketing programs such as social media, digital, influencers, and events
- Collaborate with other internal teams (e.g. Operations and Purchasing) to develop and monitor strategic marketing initiatives
- Analyze and report on the performance and efficiency of campaigns
- Conduct market research and analyze trends to identify new marketing opportunities
- Develop and create marketing materials and ensure brand guidelines are met
- Write, proofread, and edit creative and technical content across different mediums
Work with external agencies and vendors to execute marketing programs
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