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Marketing Assistant Manager
2 weeks ago
About the job:
Responsibilities:
- Create, Manage, and Improve Strategical marketing and brand positioning plans including but not limited to maneuvering digital marketing campaigns through all areas of the project life cycle
- Clearly understand and implement marketing campaigns that fit brand positioning needs and strategies in the local marketplace
- Create and implement local and regional events, seminars, webinars, and annual Anti-Corruption conferences to enhance the value of the ABAC Certification as a specialised Anti-Corruption, Compliance, and Risk Management Certification Body in the KSA.
- Work closely with the regional and international marketing and sales team to increase the revenue goals and ROI;
- Develop strategic plans and collaboration with industryspecific and professional trade associations working relationships, memberships, and active participation in the events to increase brand visibility in the region;
- Provide analytical reporting of campaigns to stakeholders
- Monitor and build a web presence, including corporate website, SEO, and analytics
- Launch optimised PPC campaigns to maximise budget and provide marketingqualified leads
- Submit monthly reports to the Marketing Services Manager on all web and campaign activity outlining ROI on agreed campaign objectives.
- Support web integration activity of acquisitions in line with global procedures to support the effective integration of services.
Qualifications:
- Bachelor's degree or equivalent
- 34 Years of practical experience in Branding and Strategic Marketing techniques;
- 34 Years of practical experience in Google Adword campaigns, keywords and relevant expertise to enhance the brand and product visibility
- 23 Years of Adobe InDesign practical experience
- Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
- Experience with SEO and SEM Strong written, verbal and collaboration skills
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