Field Marketing Manager

2 weeks ago

Riyadh, Ar Riyāḑ, Saudi Arabia Genesys Full time

Genesys empowers more than 7,500 organizations in over 100 countries to improve loyalty and business outcomes by creating the best experiences for customers and employees.

Through Genesys Cloud, the #1 AI-powered experience orchestration platform, Genesys delivers the future of CX to organizations of all sizes so they can provide empathetic, personalized experiences at scale.

As the trusted, all-in-one platform born in the cloud, Genesys Cloud accelerates growth for organizations by enabling them to differentiate with the right customer experience at the right time.

We employ more than 6,000 people across the globe who embrace empathy and cultivate collaboration to succeed.

And, while we offer great benefits and perks like larger tech companies, our employees have the independence to make a larger impact on the company and take ownership of their work.

Join the team and create the future of customer experience together.

Marketing Specialist - Middle East, Turkey and Africa


Reporting to the Regional Marketing Manager, Genesys is looking to hire a Marketing Specialist for the Middle East Turkey & Africa region (focus on UAE, KSA and South Africa) based in Riyadh.

The position is created to support the regional marketing and Genesys sales teams with the planning and execution of marketing activities that will further drive sales as well as build the Genesys brand across enterprises, channel partners and ecosystem partners.


Responsibilities include:

  • Reporting into the regional marketing leader to assist in the execution of field marketing activities for the region including:
  • Lead-generation campaigns, Genesys events, trade shows, industry conferences and external speaking opportunities for enterprise markets.
  • Support budget management and program reporting
  • Develop longterm campaign plans and quarterly marketing plans with business partners.
  • Management of OPEX and supporting the execution of marketing plans of key channel partners.
  • Development and execution of enduser marketing activities.
  • Support business partners with the provision of marketing materials e.g. campaign materials, graphics, datasheets etc
  • Utilise partner communications to increase brand awareness of Genesys.
  • Work with crossfunctional groups in PR, Customer Advocacy and digital marketing on a project basis.
This person will regularly interface with the following people:

  • Regional Marketing Manager and EMEA marketing teams
  • Regional enterprise and channel sales management
  • Strategic channel partners and Sis
  • Global marketing programs managers.

Experience & Skills Required:

  • At least 4 years experience in an IT industry
  • Experience in the full spectrum of the marketing communications mix
  • Language skills: Fluent English (required), Fluent Arabic (desired), French (a plus)
  • Good personal communication and presentation skills are essential
  • Experience working in CCAS or SaaS market would be desirable but not essential.

Profile:


Regular travel throughout the region will be a requirement of the role and this may include Saudi Arabia, South Africa and Turkey but could include any other country from the Europe, Middle-East and Africa region.

If a Genesys employee referred you, please use the link they sent you to apply.

About Genesys:
Every year, Genesys orchestrates billions of remarkable customer experiences for organizations in more than 100 countries.

Through the power of our cloud, digital and AI technologies, organizations can realize Experience as a Service our vision for empathetic customer experiences at scale.

With Genesys, organizations have the power to deliver proactive, predictive, and hyper personalized experiences to deepen their customer connection across every marketing, sales, and service moment on any channel, while also improving employee productivity and engagement.

By transforming back-office technology to a modern revenue velocity engine Genesys enables true intimacy at scale to foster customer trust and loyalty.

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Reasonable Accommodations:
Reasonable Accommodations Form

Genesys is an equal opportunity employer committed to equity in the workplace.

We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.

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