Personal Branding Manager for Real Estate CEO

3 weeks ago


Riyadh, Ar Riyāḑ, Saudi Arabia Randstad (Schweiz) AG Full time
Marketing Team, Egypt - Part-Time

Egypt,Cairo

"For LinkedIn Presence"

About the Position

We're looking for a creative, strategic, and highly professional LinkedIn content expert to help build and manage the personal brand of our CEO & Chairman — an Egyptian Business Leader active in the Real Estate Sector in Saudi Arabia and Georgia.

This is a remote, part-time freelance role focused on developing a consistent and engaging presence for the CEO on LinkedIn to position him as a thought leader, visionary, and trusted voice in cross-border real estate investment and development.

Key Responsibilities

  • Create and manage a personal brand content strategy for LinkedIn
  • Ghostwrite high-quality, authentic posts (2–3 per week) in the CEO's tone of voice
  • Translate business updates, site visits, deals, and insights into compelling content
  • Conduct light research on regional real estate trends for content inspiration
  • Suggest ways to increase visibility, credibility, and audience engagement
  • Optimize the CEO's LinkedIn profile and presence
  • Track performance and adjust content based on engagement analytics
  • Optional: Engage with audience comments and connections if approved

Ideal Candidate

  • Proven experience writing and managing LinkedIn content for executives, founders, or public figures
  • Excellent English writing skills — Arabic language a plus
  • Familiar with Gulf, Egyptian, and/or Georgian business culture
  • Strategic thinker with knowledge of personal branding and LinkedIn algorithms
  • Confident working with high-level clients and limited direction
  • Experience in real estate or similar industries preferred

Requirements

  • Freelance availability with a flexible part-time schedule
  • Ability to deliver 2–3 high-quality posts per week
  • Access to LinkedIn analytics tools is a plus
  • Portfolio or samples of previous LinkedIn posts (including ghostwritten work)
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