Commercial Lead
3 weeks ago
As a Commercial Analytics Lead at MDLBEAST in the Commercial & Products department, you will be responsible for leveraging data and analytics to drive strategic commercial decisions and optimize business performance. Your role will involve providing insights and recommendations to enhance sales effectiveness, identify growth opportunities, and maximize profitability.
- Utilize data analysis and business intelligence to make informed decisions
- Translate complex financial data into actionable insights
- Play a critical role in shaping commercial strategy
- Collaborate with cross-functional teams to drive business growth
As the Commercial Lead at MDLBEAST in the Commercial & Products department, you will be responsible for:
- Leading the development and implementation of a comprehensive commercial analytics strategy to support business objectives and drive growth.
- Utilizing analytics techniques and tools to analyze sales data, market trends, customer behavior, and other relevant metrics to identify key insights and opportunities.
- Being accountable for Commercial Post Implementation Review across all events, including automation of reports, collation and verification of data, learnings, and recommendations.
- Collaborating with cross-functional teams to gather data requirements and develop analytics solutions specifically on revenues and cost efficiencies.
- Designing and maintaining dashboards, reports, and visualizations to track key performance indicators (KPIs) and provide actionable insights.
- Conducting ad-hoc analyses and deep dives to answer specific business questions and uncover hidden insights.
- Developing and maintaining predictive models and forecasting algorithms to support sales forecasting and demand planning.
- Identifying opportunities to optimize pricing strategies, promotional activities, and product mix to maximize revenue and profitability.
- Working closely with the finance team to manage budgets related to commercial activities.
- Supporting key submissions required by senior management and entities such as Events Committee, National Events Center, and Auditors.
- Bachelor's degree in Business, Finance, Sales, Consultancy – MBA is a plus
- Proven experience in commercial analysis and finance within the events or entertainment industry
- 12 to 15 years of experience in a professional business environment at a similar role
- Commercial acumen
- Experience in events, music, or entertainment industry is preferable
- Strong analytical and financial acumen, including planning, budgeting, and forecasting
- Strong reporting and presentation skills
- Capable of deriving strategic insights, recommendations, and learnings
- Excellent stakeholders management and collaboration skills
- Exceptional negotiation and contract management skills
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