Marketing Specialist

5 days ago


Riyadh, Ar Riyāḑ, Saudi Arabia Watania Steel Full time

We are seeking a highly motivated and creative Marketing Specialist to join our dynamic marketing team. The ideal candidate will be responsible for planning, implementing, and optimizing marketing campaigns across various channels to drive brand awareness, engagement, and conversions. This role requires a blend of strategic thinking, analytical skills, and hands-on execution to achieve business objectives.

Responsibilities:

  1. Develop, execute, and manage digital marketing campaigns across platforms such as Google Ads, Instagram, X and other relevant channels.
  2. Conduct keyword research and optimize website content for search engines (SEO).
  3. Design and execute email marketing campaigns, including newsletters, promotional emails, and automated workflows.
  4. Track, measure, and report on the performance of all digital marketing campaigns.
  5. Use data-driven insights to refine strategies and improve ROI.
  6. Stay updated on industry trends and emerging digital marketing tools.

Qualifications:

Experience: 2-4 years of experience in digital marketing, with a proven track record of managing successful campaigns.

Technical Skills:

  • Proficiency in digital marketing tools (e.g., Google Analytics, Google Ads, Facebook Ads Manager, SEMrush, HubSpot, etc.).
  • Strong understanding of SEO, SEM, and social media algorithms.
  • Experience with email marketing platforms (e.g., Mailchimp, Constant Contact).
  • Familiarity with web design and CMS platforms (e.g., WordPress, Shopify).
Seniority level

Entry level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Mining

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