Senior Marketing Executive, Dentsu Sports, Riyadh

4 weeks ago


Riyadh, Ar Riyāḑ, Saudi Arabia Dentsu McGarry Bowen LLC Full time

Senior Marketing Executive, Dentsu Sports, Riyadh

Job Description:

Job Title: Senior Marketing Executive, Dentsu Sports MENA
Work Location: Riyadh, Saudi Arabia
Job Type: Full-time (Hybrid)

About Dentsu International:

Dentsu is one of the largest marketing and advertising groups, providing a full suite of creative, data, technology and media services to its global clients in 145 countries. We empower the world's leading brands to create better creative and customer experiences with a focus on digital and creative transformation.

Background:

The last 5 years has seen a profound acceleration of investment in sport within the Kingdom of Saudi Arabia. Sport is a prime driver in the kingdom's "Vision 2030" an ambitious plan to diversify its economy and transform the lives of Saudi Nationals and inspire visitors from around the world. Dentsu Sports recently launched their MENA office and are building a team of marketing professionals perfectly placed to deliver transformational sports projects in the region.

The Role:

As a Senior Marketing Executive - Dentsu Sports Analytics MENA, you will work alongside the Dentsu Sports Analytics team and the Merkle technology team on a diverse mix of client projects in the MENA region.

Who we are looking for:

1 – 2 years' experience in supporting the delivery of multichannel D2C digital campaigns in an agency environment or in a marketing role within a relevant industry (e.g., sport, entertainment, tourism). A Saudi National or with right to work status in KSA. Great self-starting attitude and an understanding of digital marketing and the role of data.

Responsibilities:

  1. Supporting the analysis of 1st party data to help inform campaign strategy across various sports revenue lines.
  2. Support the setup of multi-channel personalized campaigns for sports, teams & brands.
  3. Assist in the development of automated campaign journeys.
  4. Contribute to the identification of fan segments.
  5. Communicate with different stakeholders about upcoming data management initiatives.
  6. Maintain and improve data management processes and accuracy.
  7. Work with Dentsu technology teams to manage CRM and data warehousing.

Client Servicing/Account Management:

Respond in a timely manner to client requests, working seamlessly with colleagues across the network.

Project Management:

Contribute to campaign projects and tasks from start to finish individually or with the broader team.

Administration:

Some knowledge of commerciality to support job estimates and regular reporting of task completion.

Culture & Values:

Support managers in agency culture initiatives.

Business Growth:

Assist with new business opportunities across DSI and inform managers of ideas and concepts.

Self-Development:

Keep up to date with industry news and undertake relevant training to develop skillset.

Diversity and Inclusion:

Dentsu International is committed to equity, inclusion, and diversity to drive our business results.

Excited about the role?

Please apply online and your application will be reviewed against our requirements.

Location: Riyadh
Brand: Mktg Sports
Time Type: Full time
Contract Type: Permanent

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