Digital Marketing Specialist

2 months ago

Riyadh, Saudi Arabia Pause Experience Company Full time
job brief:

we believe in the power of brands in creating unique businesses and we believe in the power of content and tools in reaching our audience. as a Digital Marketing Specialist you will be responsible for building brand awareness and driving commercial performance of our brand across different marketing channels. our goal is to create a strong community around the brand and to build a brand image that represents our main value and delivers our core messages. are you equipped with the right tools and ready for a unique journey then you are welcomed.

responsibilities:
  • develop digital media plans with goals aligned with the brand s vision
  • research and study the latest marketing trends
  • establish our online presence and create brand awareness
  • spread the company s message through social media and other online mediums
  • innovate and build unconventional digital campaigns that deliver the message
  • develop different types of content including copywriting (social media websites blogs articles etc.) videos etc. and collaborate with supplier if needed
  • manage digital platforms and run the daytoday social media and search engine optimization (SEO) audits to ensure best practices are being used
  • create and monitor Google Ads marketing campaigns and coordinates with the graphics team to create engaging display ads
  • collaborate with sales team to increase the company s sales through digital channels
  • improve customer engagement using various marketing tactics
  • supervise ROI and KPIs with weekly performance reports to be submitted to management


Requirements
  • relevant experience in a similar position for at least 2 years
  • previous experience working in the hospitality industry OR with lifestyle brands is preferred with a marketing background
  • demonstrated ability to develop and implement successful marketing plans
  • deep understanding of different digital media platforms and paid ads
  • excellent verbal writing listening and presentation skills
  • selfmotivated and creative problemsolver
  • ability to work both autonomously and in a team setting


- bachelor degree - relevant experience in a similar position for at least 2 years - previous experience working in the hospitality industry OR with lifestyle brands is preferred, with a marketing background - demonstrated ability to develop and implement successful marketing plans - deep understanding of different digital media platforms and paid ads - excellent verbal, writing, listening and presentation skills - self-motivated and creative problem-solver - ability to work both autonomously and in a team setting

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