Senior Content Specialist

6 months ago


Riyadh, Saudi Arabia LA3EB Full time

La3eb is a dynamic startup founded in the Kingdom of Saudi Arabia, dedicated to realizing the dream of creating a comprehensive gaming platform that unites gamers and ignites their happiness. We are committed to serving the diverse needs of gamers by fostering connections within the gaming ecosystem. Our ambitious vision encompasses uniting gamers across various platforms - Console, PC, Mobile - as well as catering to Amateur and Professional E-Sports Players, Game Studios, Publishers, Organizers, Retailers, and more. La3eb stands out by exclusively focusing on Arabic-speaking gamers, tailoring every aspect of our platform to cater to their preferences, from payment methods to loyalty programs, all while fostering a strong bond within the local gaming community.

As a Senior Marketing Content Specialist, you will play a crucial role in crafting captivating and compelling content tailored to our target audience across various digital platforms. Working closely with the marketing team, you will devise content strategies and campaigns aimed at boosting brand awareness, driving lead generation, and ultimately fueling the growth of our company. Your responsibility will also entail staying abreast of industry trends and best practices to ensure our content remains fresh and relevant.

**Responsibilities**:

- Develop and implement content strategies to support marketing initiatives and campaigns.
- Collaborate with cross-functional teams to grasp target audience needs and align content with business objectives.
- Optimize content for SEO to enhance organic visibility and drive traffic to our digital platforms.
- Analyze content performance metrics and refine strategies to enhance engagement and conversion rates.
- Stay updated on industry trends, competitor activities, and emerging content formats to identify innovative opportunities.
- Ensure brand voice and consistency across all content touchpoints.

**Performance Accountability**:

- Proven experience in a content specialist, content writer, or similar role, preferably within the gaming industry.
- Exceptional writing, editing, and proofreading skills with acute attention to detail and accuracy.
- Solid understanding of content marketing principles, SEO techniques, and digital marketing strategies.
- Proficiency in content management systems (CMS) and digital marketing tools.
- Ability to manage multiple projects concurrently and meet tight deadlines in a fast-paced setting.
- Excellent communication skills and a collaborative approach to working with cross-functional teams.
- Creative mindset with a passion for storytelling and crafting engaging content that resonates with target audiences.



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