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Product Marketing Specialist, Al-khobar

1 month ago

Hofuf, Saudi Arabia ABB Full time

**Product Marketing Specialist, Al-Khobar**:
**Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.**:
ABB’s Electrification Global Markets organization is responsible for the go-to-market strategy and generating profitable growth for the Electrification Business Area. Our 10,000 strong commercial team represents the portfolio of all Electrification Business Area Divisions in over 100 countries. Our unmatched domain expertise across key industry verticals and channels combined with our truly global footprint makes us able to deliver extraordinary business results, supporting our customers with solutions which address their current needs, whilst considering the future emerging trends such as Urbanization, Digitalization and Shift to Electricity and Sustainable Energy.

**Your responsibilities**:

- Strategy - Implements the local go-to-market product marketing strategy, including definition and communication of product value propositions and product positioning in accordance with the global product marketing strategy.
- Targets - Achieves product marketing targets and budgets through regular oversight and definition and implementation of improvement plans as needed.
- Business Plans - Executes annual marketing plan in conjunction with relevant Business Units/Product Groups. Prepares business plans focused on business development for a defined market.
- Analysis - Coordinates market analyses with Sales team members and defines appropriate forecasts and plans. Evaluates and shares customer research, market conditions and competitor data.
- Sales - Oversees sales execution for assigned products by providing relevant materials and guidance to Sales team(s).
- Training - Drives sales efficiency by delivering appropriate product knowledge information and training (technical and sales) for each Sales person. Facilitates know-how sharing and cross-collaboration.

**Your background**:

- Ideally, you'll hold a Bachelor's Degree in Electrical Engineering
- with 2 to 5 years’ in service organization with at least 2 years’ experience in Marketing & Sales.
- Knowledge of service portfolio for Low Voltage and Medium Voltage
- Knowledge to use Sales Tools (Salesforce, SAP booking, PPT, Excel, Microsoft). advantages.
- Fluent in English (read and write) is required.

**More about us**: