Social Media
2 weeks ago
**About us**
We are professional, agile and innovative.
Our work environment includes:
- Modern office setting
- Growth opportunities
- Work-from-home days
- Safe work environment
- Lively atmosphere
The Social Media & Digital Marketing Officer is responsible for developing and implementing effective social media and digital marketing strategies to enhance brand visibility, engage the target audience, and drive website traffic. They will work closely with the marketing team to create and manage social media campaigns, monitor online platforms, and optimize digital marketing initiatives.
**Responsibilities**:
1. Develop and execute social media marketing strategies across various platforms such as Facebook, Twitter, Instagram, LinkedIn, and YouTube.
2. Create engaging and shareable content for social media channels, including text, image, and video posts.
3. Monitor social media platforms for mentions, comments, and direct messages, and respond in a timely and professional manner.
4. Manage social media advertising campaigns, including budgeting, targeting, and tracking performance metrics.
5. Analyze social media data and generate reports to measure the effectiveness of campaigns and identify areas for improvement.
6. Stay up to date with social media trends, tools, and best practices to recommend and implement innovative strategies.
7. Collaborate with cross-functional teams, including content creators, designers, and copywriters, to ensure brand consistency across all digital platforms.
8. Implement search engine optimization (SEO) techniques to improve website visibility and organic search rankings.
10. Monitor website analytics using tools like Google Analytics to track performance and identify areas of improvement.
11. Stay informed about industry trends, competitor activities, and emerging digital marketing technologies.
**Requirements**:
1. Bachelor's degree in Marketing, Communications, or a related field.
2. Proven work experience as a Social Media or Digital Marketing Officer, preferably in a similar industry.
3. In-depth knowledge of social media platforms, digital marketing trends, and best practices.
4. Experience in developing and executing social media marketing campaigns.
5. Proficient in using social media management tools and analytics platforms.
6. Familiarity with SEO techniques and tools.
7. Strong written and verbal communication skills.
8. Creative mindset with the ability to think outside the box and develop engaging content.
9. Excellent attention to detail and ability to multitask in a fast-paced environment.
10. Strong analytical skills to interpret data and make data-driven decisions.
11. Knowledge of graphic design tools and video editing software is a plus.
12. Ability to work independently and collaboratively as part of a team.
Ability to commute/relocate:
- Riyadh: Reliably commute or planning to relocate before starting work (required)
**Experience**:
- Digital Content Creation: 3 years (required)
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