Manager- Corporate and Marketing Communications

3 weeks ago


المملكة العربية السعودية, Saudi Arabia DP World Full time

**Key responsibilities**:

- Develop, Ma nage, and execute DP World Jeddah communication plan in line with BU, Regional and Global requirements.
- Develop the internal and external stakeholder & Interface management plan to be used in exploiting opportunities for smart marketing and communication project
- Develop and manage an Internal Communication agenda that ensures employee engagement and recognition, enhancing productivity and value added to the organization.
- Develop & manage Internal Communication Channels to optimize & ensure high reach of Internal Comms material, organizational initiatives, departmental achievements, and key projects.
- Manage two-way communication channels with employees for feedback and suggestions
- Act as a central managing unit for the creation and distribution of Internal Communication content from higher management, departments and external stakeholders to all staff or targeted groups.
- Act as a brand guardian by ensuring proper adherence to corporate guidelines on all company Internal communications, collaterals, and corporate assets.
- Manage Internal branding projects. Propose internal corporate assets that increase brand loyalty.
- Manage development, maintenance, and continuous updates to BU Corporate website.
- Manage development, maintenance, and continuous updates to local SharePoint system.
- Develop and manage local Social Media channels. Provide continuous content calendars and community management approaches and investigate appropriateness of Social Media Marketing.
- Manage Digital Media and ensure best practices in terms of search engine optimization are being followed. Investigate appropriateness of Search Engine Marketing.
- Manage creating a DP World Jeddah media scene specific for Saudi Arabia.
- Develop a strong relationship with the local media to ensure proper publishing and penetration of key messages through KSA’s media channels and local communities.
- Execute media training for executives, press conferences, media visits and PR distribution management.
- Always execute brand health checks and optimize reputation.
- Provide a holistic, analytical, and systematic reporting of local Media insights and monitoring.
- Manage internal and external events by providing a unique and enriching experience to participants.
- Manage creating a DP World Jeddah media scene specific for Saudi Arabia.
- Develop a strong relationship with the local media to ensure proper publishing and penetration of key messages through KSA’s media channels and local communities.
- Execute media training for executives, press conferences, media visits and PR distribution management.
- Always execute brand health checks and optimize reputation.
- Provide a holistic, analytical, and systematic reporting of local Media insights and monitoring.
- Manage internal and external events by providing a unique and enriching experience to participants.
- Act as a primary member of the Crisis Management team and manage all Crisis Communication with internal and external stakeholders.
- Develop, Manage, and execute DP World JED Marketing plan in line with BU, Regional and Global requirements.
- Manage and compile a list of services that DP World Jeddah offers and understand future smart trade service opportunities and how they can be positioned in the market.
- Assist commercial department in benchmarking local services against other DP World business units globally to realize potential opportunities for the local market.
- Assist in understanding and developing projects to enable smart trade and becoming a complete logístical solutions provider.
- Assist in understanding and summarizing the Saudi Arabia Trade / Logistics industry.
- Manager and monitor the Marketing Budget and spending. Work on collaborative marketing campaigns with Mawani.
- Manage continuous industry competitive analysis. Understanding what competitors are doing, how to exploit gaps in their service offering and positioning a truly differentiated service.
- Manage marketing research studies to understand what our customers really need and what kind of services they seek.
- Manage customer segmentation and market segmentation studies. Touch on pricing models and tariffs.
- Develop a continuous agenda for communicating and solidifying ties with existing customers and opening opportunities for two-way dialogue with them.
- Develop a continuous agenda for communicating with potential customers and developing service offerings based on industry insight, competitive advantages, and a tangible added value
- Manage events, exhibitions, conferences and get together with customers on regular basis to discuss and share industry insights. DP World Jeddah to be positioned and speak as a “Industry expert” in those gatherings.
- Develop and manage channels for Direct Marketing Communication with key revenue generating stakeholders.
- Develop and manage distribution of key marketing material to key customers and external stakeholder



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