China Fan Engagement Lead

2 weeks ago


Riyadh, Ar Riyāḑ, Saudi Arabia Esports World Cup Foundation Full time

We are looking for a highly motivated and experienced China Fan Engagement Lead to join our team. This role is responsible for leading our fan engagement efforts in China, developing and executing marketing strategies that drive engagement and growth.

Key Responsibilities
  1. Develops and executes China-specific fan marketing strategies, ensuring alignment with global goals.
  2. Leads media rights negotiations, securing the best platforms and partnerships for content distribution.
  3. Collaborates with internal teams and external stakeholders to ensure seamless marketing execution.
Requirements

The ideal candidate will have a Bachelor's or Master's degree in Marketing, Business, Communications, or a related field and 8+ years of experience in fan marketing, community engagement, or digital marketing, preferably within the Esports, gaming, or entertainment industry.

Skills and Abilities
  1. Hyper-collaborative mindset, capable of working across multiple stakeholders.
  2. Problem-solving and strategic thinking, especially in fast-paced environments.


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