Performance Media Specialist with Arabic Fluency
5 days ago
About the Role
The Performance Media Specialist will be responsible for managing digital performance campaigns, working closely with clients, media planners, analytics, and agency partners.
Key Responsibilities:
- Campaign Planning: Develop clear campaign strategies, tactics, objectives, and measurement KPIs for paid social media, YouTube, Display, and SEM campaigns.
- Campaign Execution & Maintenance: Monitor and measure campaign performance in platforms, providing data-backed recommendations to clients and stakeholders.
- Analytics and Reporting: Provide weekly campaign reports for live campaigns, supporting junior team members in EOC reports and ensuring monthly/quarterly reports are shared.
- Additional Research & Projects: Stay up-to-date with industry trends and emerging digital marketing channels, applying research to identify new opportunities and contribute to team development.
Requirements
This role requires bilingualism in Arabic and English, 5+ years of relevant work experience, and expertise in planning and managing Google Ads, Facebook, Instagram, Snap, and TikTok campaigns.
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