Senior Marketing Manager

5 days ago


Riyadh, Ar Riyāḑ, Saudi Arabia Saudi Pro League (SPL) Full time

We are seeking a Senior Marketing Manager - Brand Development to join our team at Saudi Pro League (SPL).

The successful candidate will be responsible for developing and executing brand strategies that enhance our company's visibility and drive business growth.

About the Role

This role will be responsible for leading all aspects of brand development and management, including brand strategy, campaign management, and brand positioning and messaging.

Key Responsibilities
  • Brand Strategy and Development:
  • Lead the development and implementation of the overall brand strategy, ensuring alignment with the company's mission, vision, and objectives.
  • Conduct market research and competitor analysis to identify brand opportunities and trends.
  • Develop and maintain brand guidelines, including brand voice, tone, visual identity, and messaging.
  • Manage the brand's presence across all channels, including website, social media, marketing materials, and customer touchpoints.
Education and Experience
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 5+ years of experience in brand management, marketing, or a related field.
Requirements
  • Proven track record of developing and executing successful brand strategies.
  • Strong understanding of marketing principles, branding concepts, and digital marketing trends.
  • Excellent written and verbal communication skills.


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