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Senior Marketing Specialist

3 weeks ago


Riyadh, Ar Riyāḑ, Saudi Arabia Glance Full time

We're seeking an experienced Digital Marketing Manager to lead our efforts in creating innovative marketing campaigns that drive results.

About Our Mission

At Glance, we're committed to leveraging technology to improve health outcomes, streamline healthcare services, and enhance patient experiences. Our goal is to make a meaningful impact in the Saudi Arabian healthcare market.

Key Job Responsibilities
  • Campaign Development: Develop and execute comprehensive campaign plans to drive targeted traffic and ensure a strong ROI.
  • Content Development: Create engaging and Saudi market relevant content for social media, blogs, and email campaigns.
  • User Behavior Analysis: Use tools like Hotjar and Microsoft Clarity to analyze user behavior and identify opportunities to improve website design and increase conversion rates.
Required Skills and Qualifications
  • 5+ years of experience in digital marketing, with a focus on healthcare preferred.
  • Proven expertise in managing SEO, PPC, and social media campaigns.
  • Experience with cold outreach strategies, affiliate marketing, and persona-driven campaigns.
  • Fluency in English and Arabic.
  • Familiarity with the healthcare landscape, trends, and audience expectations.