Social Media Strategist
2 days ago
At Bayut, a leading property portal in the Kingdom, we're dedicated to delivering the best online search experience. As part of Dubizzle Group, we're committed to driving business goals through innovative social media strategies.
We're seeking a skilled Senior Social Media Specialist to join our team. In this role, you'll be responsible for developing and implementing comprehensive social media strategies that enhance our online presence and engage our audience.
Main Responsibilities:- Develop and implement social media strategies aligned with our marketing goals;
- Create engaging content for various social media platforms;
- Monitor and manage our social media community, responding promptly and professionally to comments and messages;
- Analyze and report on social media performance metrics, providing actionable insights and recommendations;
- Stay up-to-date with the latest social media trends and tools, applying this knowledge to enhance our social media presence;
- Collaborate with the marketing, PR, and design teams to ensure cohesive brand messaging;
- Provide guidance and training to junior team members, fostering a culture of continuous learning.
- Bachelor's degree in Marketing or Business Administration;
- Minimum 5 years of experience in social media management with a proven track record;
- Good knowledge of the property market;
- Depth knowledge of social media and creative process;
- Proficiency in video editing software and photo editing tools;
- Strong understanding of social media platforms, algorithms, and best practices;
- Excellent written and verbal communication skills in Arabic and English;
- Proficient in using social media management tools and analytics software;
- Creative mindset with the ability to generate innovative ideas and content;
- Strong analytical skills with the ability to interpret data and make data-driven decisions;
- Strong organisational and project management skills.
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