Public Relations Officer for International Development

1 week ago

Jeddah, Makkah Province, Saudi Arabia Islamic Development Bank Full time
About the Role

The Islamic Development Bank is seeking a highly skilled Public Relations Officer for International Development to join our team.

This role requires you to contribute to the execution of our PR and communications strategy, enhancing our visibility and stakeholder engagement in regional markets.

Your key responsibilities include creating high-quality external communications content, raising awareness with media organizations, building editorial relationships, and managing media activities such as press conferences and leadership visits.

You will also provide reactive support for media inquiries and crisis communications, securing extensive media coverage and sharing best practices with colleagues.

Responsibilities
  1. Develop and implement PR and communications strategies to raise awareness about the Islamic Development Bank in regional markets and engage key stakeholders.
  2. Support the creation of high-quality digital content for our external communications through the website and social channels, adapting to and localizing central messaging.
  3. Liaise closely with various Business Units at the IsDB HQ to create content and ensure its dissemination across relevant platforms.
  4. Raise awareness about the Islamic Development Bank's presence in regional and membership country media.
  5. Create compelling and persuasive digital content across various platforms and channels.
  6. Ensure consistent copywriting of content in a concise, consistent manner.
  7. Create digital newsletters targeting external audiences on the developmental impact of IsDB projects and programs.
  8. Manage social accounts and ensure efficient management of content, digital community engagement, and analytics reporting.
  9. Design and implement digital communication campaigns to promote and increase the visibility of IsDB projects in member countries.
  10. Monitor and analyze brand performance, media mentions, and ensure compliance with the Bank's risk management and other regulatory policies.
  11. Collaborate with the website team to optimize content through Search Engine Optimization.
  12. Support press conferences and other on-the-ground activity as required, for example around visits by the President and IsDB leadership.
  13. Design robust digital communication plans for IsDB Annual Meetings and other major external campaigns.
  14. Liaise with IsDB Group entities to generate content on the Group's interventions in the private sector, trade finance, Islamic insurance, Islamic finance, poverty alleviation, economic empowerment, etc.
  15. Support IsDB management through social media in headquarters and regional hubs.
  16. Collaborate with the outreach team to address issues such as crisis communications.
  17. Secure on-message coverage by supporting external tours, placing opinion pieces, news stories, and feature articles around IsDB's key activities in regional markets.
  18. Share knowledge on the latest trends in digital PR and Communications management with colleagues in the Communications Division, IsDB and wider community.
  19. Implement evolving technologies such as Artificial Intelligence (AI) to improve digital content and develop guidelines, processes, and procedures on the utilization of AI in the digital communications of IsDB.
  20. Stay updated on industry trends and implement the same in IsDB.

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