Operations and Logistics Content Creator
1 week ago
We are seeking a highly skilled Content Marketing Manager to join our team at MINDFREE Consulting | Insurance Talent Hub. This exciting opportunity requires a professional with 5+ years of experience in content marketing or a similar role, focusing on B2B SaaS or enterprise content, technology, or supply chain management.
The RoleThe successful candidate will be responsible for developing and executing a comprehensive content strategy that aligns with Omniful's growth objectives. This includes crafting content for every stage of the funnel, from awareness to decision, ensuring that messaging aligns with the needs and pain points of our target audience.
Key Responsibilities- Content Strategy and Development:
Develop and execute a content marketing strategy that aligns with Omniful's growth objectives, focusing on lead generation, brand awareness, and thought leadership. - Audience Engagement and Funnel Optimization:
Craft content for every stage of the funnel, from awareness to decision, ensuring that messaging aligns with the needs and pain points of our target audience. - Cross-Functional Collaboration:
Work closely with Product Marketing, Sales, and Customer Success to gather insights, align messaging, and create materials that support sales enablement and customer education. - Brand Voice and Thought Leadership:
Position Omniful as a thought leader in operational and supply chain management by creating insightful, research-backed content that addresses industry trends and challenges.
- 5+ years of experience in content marketing or a similar role, focusing on B2B SaaS or enterprise content, technology, or supply chain management.
- Exceptional writing, editing, and storytelling skills, with a strong portfolio of content that demonstrates expertise in creating various content formats.
- Proficiency in SEO best practices, keyword research, and tools like Google Analytics, Ahrefs, or SEMrush to drive content visibility and performance.
- Strong organizational skills with the ability to manage multiple projects, deadlines, and collaborators simultaneously.
- Excellent communication and interpersonal skills, with the ability to work cross-functionally and effectively present ideas to stakeholders.
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