Chief Brand Officer

2 days ago


Riyadh, Ar Riyāḑ, Saudi Arabia Foreground. Full time
Brand Development

The Chief Marketing Officer will be responsible for defining and executing comprehensive marketing initiatives to strengthen the company's brand. This includes developing a long-term marketing strategy that supports business growth and brand differentiation, strengthening the company's market positioning and competitive advantage through data-driven insights and strategic branding, and establishing metrics and KPIs to measure brand impact, customer engagement, and marketing ROI.

E-Commerce Growth

The CMO will oversee the company's e-commerce growth initiatives, including online marketplace presence, direct-to-consumer strategies, and digital advertising. This also involves implementing customer segmentation, data analytics, and personalization strategies to enhance marketing effectiveness, and optimizing SEO, SEM, social media, content marketing, and paid digital campaigns to increase visibility and engagement.

Sales Enablement

The CMO will work closely with sales and product teams to ensure marketing efforts drive commercial success. This involves aligning marketing campaigns with sales objectives, communicating marketing performance, strategies, and recommendations to executive leadership and key stakeholders, and building and leading a high-performing marketing team.



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