EFG Senior Social Media Specialist MENA
1 day ago
About the Role:
EFG is seeking an experienced Senior Social Media Manager to lead our social media strategy in the MENA region, focusing on expanding our brand presence and driving regional campaigns for Esports World Cup.
Key Responsibilities:
- Develop and implement a comprehensive social media strategy to increase engagement and acquisition of the community.
- Drive regional campaigns for Esports World Cup, the world's largest gaming event held in Saudi Arabia.
- Collaborate with global teams to produce locally relevant creative assets.
- Own and monitor KPIs to drive successful content strategies.
Requirements:
- Bachelor's degree in Marketing, Communications, or related field.
- 6+ years of experience in social media or agency work.
- Strong understanding of the MENA market landscape.
- Demonstrated ability to communicate in English and Arabic language.
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