Digital Marketing Strategist

4 days ago


Riyadh, Ar Riyāḑ, Saudi Arabia 51Talk Headquarters Full time

51Talk Headquarters is a global leader in high-quality English education.

About the Role:

We are seeking a results-driven Digital Marketing to join our team. The ideal candidate will take ownership of our digital marketing initiatives, managing and optimizing various online channels to achieve business objectives.

Key Responsibilities:
  • Oversee and optimize digital marketing accounts across platforms including Instagram, Facebook, Twitter, Google Ads, Snap, and others.
  • Develop and implement strategies to drive traffic, enhance engagement, and increase conversions.
  • Design, execute, and monitor digital marketing campaigns to promote our services and products.
  • Analyze campaign performance metrics, providing actionable insights to improve ROI and control CPA.
  • Develop and implement comprehensive digital marketing strategies aligned with business goals and target market needs.
  • Prepare and present regular reports on campaign performance, highlighting key metrics and insights.

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Proven experience in digital marketing, with a strong understanding of various digital platforms and tools.
  • Expertise in managing and optimizing accounts across social media platforms, search engines, and other digital channels.
  • Proficiency in data analysis and the ability to derive actionable insights from performance metrics.
  • Strong skills in content creation and iterative optimization of marketing materials.
  • Excellent communication and organizational skills, with the ability to manage multiple projects simultaneously.
  • Creative thinking and problem-solving abilities with keen attention to detail.


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