Head of Brand and Marketing
5 days ago
We are seeking a Head of Brand and Marketing to join our team at Saudi Pro League (SPL).
The successful candidate will be responsible for leading all aspects of brand development and marketing, including brand strategy, campaign management, and brand positioning and messaging.
About the RoleThis role will be responsible for providing guidance and mentorship to team members to foster brand expertise, and fostering collaboration and teamwork within the brand team and across other departments.
Key Responsibilities- Brand Strategy and Development:
- Lead the development and implementation of the overall brand strategy, ensuring alignment with the company's mission, vision, and objectives.
- Conduct market research and competitor analysis to identify brand opportunities and trends.
- Develop and maintain brand guidelines, including brand voice, tone, visual identity, and messaging.
- Manage the brand's presence across all channels, including website, social media, marketing materials, and customer touchpoints.
- Proven track record of developing and executing successful brand strategies.
- Strong understanding of marketing principles, branding concepts, and digital marketing trends.
- Excellent written and verbal communication skills.
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