Digital Marketing Strategist

2 days ago


Riyadh, Ar Riyāḑ, Saudi Arabia ESL FACEIT Group - EFG Full time

Job Description

About ESL FACEIT Group - EFG:

  • We are a leading company in the IT - Software Services industry.

Job Overview:

We are seeking an experienced Senior Social Media Manager to join our Marketing team. The successful candidate will be responsible for developing and implementing social media strategies to expand our brand presence in the MENA region.

Key Responsibilities:

  1. Develop a comprehensive social media strategy to increase brand awareness and engagement in the MENA region.
  2. Create and execute regional campaigns for Esports World Cup, including content creation, community management, and campaign analytics.
  3. Brief departments, freelancers, and agencies on scope of work and ensure timely delivery.
  4. Collaborate with the creative team to produce locally relevant content and assets.
  5. Monitor KPIs and establish their use to drive successful content strategies.
  6. Communicate updates and reports efficiently to internal stakeholders.
  7. Work cross-functionally with global teams to articulate product and brand vision.

Required Skills and Qualifications:

  • Bachelor's degree in Marketing, Communications, or related field.
  • 6+ years experience in social media or agency work.
  • Strong understanding of the MENA market landscape, with a focus on Saudi Arabia.
  • Demonstrated ability to communicate in English and Arabic language.
  • Well-versed in social media platforms (e.g., Twitter, Instagram, Facebook, TikTok, Discord).
  • Experience working with younger audiences in a digital space; experience with esports/gaming or entertainment/sports a plus.


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