International Communications Strategist
5 days ago
As an International Communications Strategist, you will play a critical role in developing and implementing effective communications strategies to promote tourism in the Kingdom. You will work closely with internal teams, external agencies, and regional stakeholders to ensure seamless coordination and maximum campaign effectiveness.
Main Responsibilities:- Develop and implement communications project plans in line with STA's overall strategy and organizational requirements.
- Oversee the execution of domestic and regional communications campaigns, ensuring consistency with global brand messaging.
- Collaborate with agencies, media partners, and key stakeholders to maximize brand visibility and engagement.
- Track and optimize communications spending to maximize ROI and efficiency.
- Ensure seamless coordination between internal teams, external agencies, and regional stakeholders to enhance campaign effectiveness.
- Analyze data to identify areas for improvement and optimize future communications strategies.
- Provide regular updates to senior management on campaign performance, budget utilization, and key insights.
Requirements:
- A minimum of 3-5 years of experience in a relevant field is recommended.
- A Bachelor's degree in Business Administration or equivalent is preferred.
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