Marketing and Communications Specialist
3 days ago
We are a dynamic marketing team at Watania Steel, and we are looking for a talented Performance Marketing Manager to join our team. As a key member of our team, you will be responsible for developing, executing, and optimizing marketing campaigns across various channels to drive business growth.
Job Description- Campaign Development and Execution
- Develop, execute, and manage digital marketing campaigns across platforms such as Google Ads, Instagram, X, and other relevant channels.
- SEO Optimization
- Conduct keyword research and optimize website content for search engines (SEO).
- Email Marketing and Automation
- Design and execute email marketing campaigns, including newsletters, promotional emails, and automated workflows.
- Campaign Tracking and Analysis
- Track, measure, and report on the performance of all digital marketing campaigns.
- Data-Driven Insights
- Use data-driven insights to refine strategies and improve ROI.
- Industry Trend Monitoring
- Stay updated on industry trends and emerging digital marketing tools.
- Experience: 2-4 years of experience in digital marketing, with a proven track record of managing successful campaigns.
- Technical Skills
- Proficiency in digital marketing tools (e.g., Google Analytics, Google Ads, Facebook Ads Manager, SEMrush, HubSpot, etc.).
- Strong understanding of SEO, SEM, and social media algorithms.
- Experience with email marketing platforms (e.g., Mailchimp, Constant Contact).
- Familiarity with web design and CMS platforms (e.g., WordPress, Shopify).
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