Marketing and Communications Specialist

3 days ago


Riyadh, Ar Riyāḑ, Saudi Arabia Watania Steel Full time
About Us

We are a dynamic marketing team at Watania Steel, and we are looking for a talented Performance Marketing Manager to join our team. As a key member of our team, you will be responsible for developing, executing, and optimizing marketing campaigns across various channels to drive business growth.

Job Description
  • Campaign Development and Execution
    • Develop, execute, and manage digital marketing campaigns across platforms such as Google Ads, Instagram, X, and other relevant channels.
  • SEO Optimization
    • Conduct keyword research and optimize website content for search engines (SEO).
  • Email Marketing and Automation
    • Design and execute email marketing campaigns, including newsletters, promotional emails, and automated workflows.
  • Campaign Tracking and Analysis
    • Track, measure, and report on the performance of all digital marketing campaigns.
  • Data-Driven Insights
    • Use data-driven insights to refine strategies and improve ROI.
  • Industry Trend Monitoring
    • Stay updated on industry trends and emerging digital marketing tools.
Qualifications
  • Experience: 2-4 years of experience in digital marketing, with a proven track record of managing successful campaigns.
  • Technical Skills
    • Proficiency in digital marketing tools (e.g., Google Analytics, Google Ads, Facebook Ads Manager, SEMrush, HubSpot, etc.).
    • Strong understanding of SEO, SEM, and social media algorithms.
    • Experience with email marketing platforms (e.g., Mailchimp, Constant Contact).
    • Familiarity with web design and CMS platforms (e.g., WordPress, Shopify).


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