E-commerce Marketing Manager
6 days ago
We are Carly | كارلي, an innovative automotive startup dedicated to transforming the online car buying and selling experience. Our goal is to provide a seamless, transparent process for customers looking to buy or sell cars. We believe in delivering exceptional customer experiences and building long-term relationships with our customers.
We are currently seeking an E-commerce Marketing Manager to join our team. This role will focus on developing and executing digital marketing strategies to drive traffic and conversions on our online platform. The ideal candidate will have expertise in SEO/SEM, social media marketing, and analytics tools, with a creative and data-driven approach to marketing.
The successful candidate will be responsible for managing paid and organic campaigns, creating engaging content, analyzing campaign performance, and refining strategies to optimize ROI. They will also work closely with sales, product, and customer service teams to align marketing efforts with business goals.
Responsibilities:
- Develop and Execute Digital Marketing Plans: Develop comprehensive digital marketing strategies to drive traffic and conversions on our online platform.
- Campaign Management: Manage paid and organic campaigns across digital channels (SEO, SEM, social media, email) to increase brand visibility and customer engagement.
- Content Creation: Collaborate on content production (blogs, social posts, videos) to resonate with car buyers and sellers.
- Analytics & Optimization: Use data to track campaign performance, refine strategies, and optimize ROI.
- Customer Acquisition & Retention: Drive lead generation and customer retention through targeted campaigns and engagement initiatives.
- Collaboration: Work with sales, product, and customer service teams to align marketing efforts with business goals.
Qualifications:
- Bachelor's degree in Marketing, Business, or related field.
- 3+ years of experience in digital marketing, preferably in e-commerce or automotive.
- Expertise in SEO/SEM, social media marketing, and analytics tools (Google Analytics, Facebook Ads Manager, etc.).
- Creative, data-driven, and strategic thinker.
- Excellent communication and project management skills.
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