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Senior Arabic Copywriter
3 weeks ago
Work across a range of media and formats, interpreting account briefs to compose advertorial content such as slogans, catchphrases, captions, tweets, and scripts for TV and/or radio adverts.
- Write narratives, scripts and storyboard, annotations and treatments.
- Express ideas with clarity; on brand; on message and targeted to audience.
- Present ideas to both the wider internal team and, occasionally, externally to clients.
- Comprehend and understand brand continuity, brand guidelines and brand positioning.
- Contribute work to pitches.
- Drive, define and feedback on; quality of briefs, regular reviews, feedback channels, creative quality and collaboration.
- Proactively identifies opportunities for creative work to be performed for clients, with guidance from seniors and directors.
- Attend and contribute to work reviews, regular check-ins, is active in their goal planning and training needs. Provide constructive suggestions and feedback to directors on the creative team, structure and process.
**Requirements**:
- Bachelor's degree in Translation, Advertising, Communication, or a related field.
- 7-10 years of proven experience in a similar role within an **agency environment**, with a strong portfolio showcasing conceptually driven campaigns and Arabic copywriting for global brands.
- ** Relevant experience working in the Saudi market**, with a deep understanding of local cultural nuances and consumer behavior.
- Natural storytelling ability with significant experience in creating conceptually driven campaigns and crafting culturally resonant Arabic copy that aligns with localized market needs.
- A highly creative mindset with the ability to generate innovative and original ideas that push the boundaries of traditional advertising.
- Native Arabic speaker with an exceptional command of English.
- Strong ability to work independently, driving projects forward with mínimal supervision.
- Flexible and able to adjust to changing priorities, client needs, and market conditions.
- Keen understanding of market trends and consumer behavior, ensuring that all content aligns with client objectives and brand strategy.
- Ability to perform well under pressure, meeting tight deadlines while maintaining high-quality standards.
- Excellent teamwork skills, with a collaborative approach to working with internal teams and external clients.
- Strong administrative and organizational abilities, with a focus on managing multiple projects simultaneously.
- Proficient in IT and various software tools relevant to the role, ensuring efficiency in content creation and management.
- Meticulous attention to detail, with a strong focus on accuracy in grammar and information to ensure all content is clear, precise, and non-misleading.
