Deputy Marketing Manager

2 weeks ago


Al Hufūf, Eastern Province, Saudi Arabia Al Rashed Tires Full time
Al Rashed Tires- Job Detail
Industry

  • Construction / Cement / Metals
    Functional Area:
  • Marketing
    Total Position:
  • 1
    Job Type:
  • Full Time/Permanent ( First Shift (Day)‎ )
    Department:
  • Al-Rashed Tires
    Job Location:
  • Khobar, Saudi Arabia
    Nationality:
  • Saudi
    Career Level:
  • Experienced Professional
    Education:
  • Bachelors
    Maximum Experience:
  • 3 Years
    Work Permit:
  • Saudi Arabia
  • Aug 1, 2023
    Posted On:


May 1, 2023
  • Job Description
  • As a Deputy Marketing Manager, your main responsibility will be to oversee and manage the performance marketing strategy for the company's online advertising campaigns, with a particular focus on PPC advertising. You will work closely with the Marketing Manager to identify opportunities for growth and optimization of the campaigns, and collaborate with the creative team to develop compelling ad copy and visuals.
  • Responsibilities:
  • Develop and execute the PPC advertising strategy across multiple platforms (Google Ads, Bing Ads, Facebook Ads, etc.) to increase conversions, drive revenue, and achieve target KPIs.
  • Monitor and analyze campaign performance metrics (CPC, CTR, CPA, ROAS, etc.) and make datadriven decisions to optimize campaigns for maximum ROI.
  • Conduct keyword research and stay uptodate with industry trends to identify new opportunities for growth and improvement.
  • Collaborate with the creative team to develop compelling ad copy and visuals that resonate with the target audience.
  • Manage the budget and bidding strategy for each campaign to ensure maximum efficiency and effectiveness.
  • Stay uptodate with the latest developments in the PPC advertising landscape and implement best practices to stay ahead of the competition.
  • Provide regular reports on campaign performance and make recommendations for improvement to the Marketing Manager.
  • Requirements:
  • Bachelor's degree in Marketing, Advertising, or a related field.
  • At least 3 years of experience in PPC advertising and performance marketing.
  • Proven track record of managing successful PPC campaigns and achieving target KPIs.
  • Strong analytical skills and experience working with datadriven insights to make decisions.
  • Excellent communication and collaboration skills, with the ability to work effectively with crossfunctional teams.
  • Experience with Google Ads, Bing Ads, and Facebook Ads platforms.
  • Familiarity with tools such as Google Analytics, and SEMRush.
  • Understanding of SEO principles and how they relate to PPC advertising.

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