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Insights and Analytics Manager
3 months ago
- Lead and manage a team of Specialists to ensure the delivery of accurate and valuable insights to support business objectives.
- Develop and implement a comprehensive analytics strategy aligned with the overall marketing and business objectives.
- Collaborate with cross-functional teams (Marketing, Sales, Finance, etc.) to understand their data needs and ensure that insights provided address key business challenges.
- Promote a data-driven mindset within the organization by educating stakeholders on the value and benefits of using data and insights to drive decision making.
- Conduct advanced analysis of internal and external data sources to identify trends, opportunities, and insights that can inform marketing strategies and initiatives.