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Senior Marketing Specialist

3 months ago

Al Qaţīf, Eastern Province, Saudi Arabia Black Pearl Full time

Job Information:

Industry

  • Health CareCity
  • DammamCountry
  • Saudi ArabiaZip/Postal Code
  • 31433Number of Positions
  • 1 Our client is a renowned hospital currently looking for a Senior Marketing Specialist in healthcare for the Saudi Arabia location.

In this role you will be responsible for:
We are seeking a seasoned Senior Marketing Specialist with over 10 years of marketing experience, ideally within the healthcare sector, to oversee and drive our marketing verticals

Responsibilities:

  • Marketing Communications Strategy:
  • Develop and implement comprehensive marketing communications strategies that effectively convey our brand message and support our organizational goals
  • Service Line Marketing:
Lead targeted marketing efforts for our medical and surgical service lines, creating tailored strategies that address the unique challenges and opportunities of each specialty

  • Brand Management:
Serve as the brand custodian, overseeing all brand initiatives and approvals to ensure brand consistency and integrity across all platforms and materials

  • Design and Multimedia Production:
Oversee the design and production of marketing materials, including working with external vendors for photography and videography needs. Ensure that all creative assets meet our standards of quality and effectiveness.- Cross-functional Collaboration: Work closely with the Communications and- Digital leads to integrate marketing strategies with broader organizational communications and digital initiatives

  • Leadership and Team Development:
Mentor and develop junior marketing team members, fostering a collaborative team environment and ensuring professional growth

  • Market Analysis and Reporting:
Analyze market trends and performance data to inform strategic decisions and report on the effectiveness of marketing campaigns and strategies

  • Vendor and Stakeholder Management:
  • Manage relationships with external vendors and stakeholders to ensure timely execution of marketing projects and alignment with our strategic goals.

Requirements:

To be considered for this opportunity, you need to meet the following criteria:
Bachelor's degree in Marketing, Communications, Business Administration, or related field.

Master's degree preferred.- Minimum 10 years of marketing experience, including at least 5 years in a leadership role within marketing communications at blue-chip- multinationals or major marketing agencies (Experience in the healthcare industry is a plus)- Proven experience in developing and executing successful marketing strategies for healthcare services.- Strong understanding of brand management, digital marketing tools, multimedia production, and CRM systems.- Excellent leadership, communication, and interpersonal skills.- Ability to work collaboratively across teams and with all levels of management.

- Strong analytical skills and data-driven thinking.

Additional Requirements:

  • Ability to travel as needed
  • Proficiency with marketing software and tools, including CRM and content management systems.

WORK LOCATION - DHAHRAN, SAUDI ARABIA.
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