Marketing Manager at Riyadh
2 weeks ago
Required for a Restaurant chain at KSA
'Marketing Manager at Riyadh
Requirements
8+ years of relevant experience in marketing/brand management in FMCG or F&B industries (Large corporates)
Bacholar degree in business/marketing
Excellent English/Arabic
MBA is a plus
Experience in international companies is a plus
Please in case interested ,send soon your update CV to
for calling
Marketing Manager Responsibilities
Provide a strategic direction for the brand
Manage the marketing team
Marketing Strategy & Plan development (Jobs to be done, and marketing Mix)
Brand Strategy Development
Communication Strategy & Plan development
Marketing budget development including planning, and phasing
Develop marketing & communication objectives
Develop Marketing & Communication KPI's
Building brand awareness and positioning
Lead and manage consumer research with 3 rd party (e.g. Brand Funnel, Brand A&U, need
state, etc..), and improve brand performance
Market research (Category performance, market trends, price/cost changes, growth
drivers, etc.)
Developing a pricing strategy when needed (e.g. VAT increase, Economic crisis, new
launch, menu re-launch, etc.)
Brand financial analysis to maximize brand profits
Agency Management
o Briefs (Campaigns, AW's, and Leading creative development of brand and
marketing campaigns)
o Social Media Content
o Social Media Monthly Report
Campaigns Planning & Execution
o Aligning internal stakeholders
o Validation of all marketing materials
o Sitting measurable targets, and reporting performance against these targets
Sales tracking to ensure monthly targets are being achieved
Sales Analysis to find Gaps/Oppo
Arabic - Native / Mother Tongue
English - Very Good
Any
Have Driving LicenseAny
Job Skills
Any
About The Company
Master HR (Recruitment, HR Consultation Services, Training, Development & Outsourcing).
Job vacancies for all careers
license No. '432', since 2001.
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