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Marketing Manager
1 month ago
Company Overview:
Carly is an innovative automotive startup transforming the online car buying and selling experience. Our platform offers a seamless, transparent process for customers looking to buy or sell cars, and we're looking for a Marketing Manager to drive our growth and elevate our brand.
Job Summary:
As Marketing Manager, you'll develop and execute digital marketing strategies to attract and retain customers on our platform. You'll lead campaigns across various channels, build brand awareness, and generate high-quality leads, all while optimizing customer engagement.
Key Responsibilities:
- Develop and Execute Marketing Plans: Lead comprehensive digital marketing strategies to drive traffic and conversions on our online platform.
- Campaign Management: Oversee paid and organic campaigns across digital channels (SEO, SEM, social media, email) to increase brand visibility and customer engagement.
- Content Creation: Collaborate on content production (blogs, social posts, videos) to resonate with car buyers and sellers.
- Analytics & Optimization: Use data to track campaign performance, refine strategies, and optimize ROI.
- Customer Acquisition & Retention: Drive lead generation and customer retention through targeted campaigns and engagement initiatives.
- Collaboration: Work with sales, product, and customer service teams to align marketing efforts with business goals.
Qualifications:
- Bachelor's degree in Marketing, Business, or related field.
- 3+ years of experience in digital marketing, preferably in e-commerce or automotive.
- Expertise in SEO/SEM, social media marketing, and analytics tools (Google Analytics, Facebook Ads Manager, etc.).
- Creative, data-driven, and strategic thinker.
- Excellent communication and project management skills.
- Familiarity with the automotive industry is a plus.
Benefits:
- Competitive salary with performance-based incentives.
- Health, dental, and vision insurance.
- Stock options and equity.
- Flexible work hours and remote work options.
- Paid time off and holidays.
- Startup culture with growth opportunities.
Entry level
Employment typeFull-time
Job functionMarketing and Strategy/Planning
IndustriesMotor Vehicle Manufacturing
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