Product Marketing, Senior Associate – Al-Riyadh

2 days ago


Riyadh, Ar Riyāḑ, Saudi Arabia Badgerfire Full time

Product Marketing, Senior Associate – Al-Riyadh

Location: Carrier, 6th Floor, Tawnia Tower, Ulaya, Riyadh, Saudi Arabia

Role Responsibilities:

  1. Product Management:
    • Drive strategy & business analysis for all brands.
    • Develop the Annual Marketing plan, communicate it to the team, and manage successful implementation across META.
    • Work closely with Regional Sales and Leadership team for growing Fire revenue & Market share.
    • Define and segment channel customers (System Integrators/Re-Sellers).
    • Create mechanisms to capture the true voice of the customer and translate it into customer segment specific marketing and sales strategy.
    • Conduct regular Voice of Sales and Voice of Customer surveys to understand Product Gaps.
    • Identify suitable vendors and products to fill gaps in product portfolio.
  2. Marketing:
    • Drive new product launches by working with the Marketing Communications team.
    • Generate internal and external communications and ensure delivery to the team/partners.
    • Coordinate with Marketing Communication team for website updates, leaflets, brochures, events, promotional schemes, and EDM.
    • Plan and drive Marketing events like Exhibitions, Seminars, and Branch Events.
    • Develop META based product brochures.
    • Arrange Product Roadshows for META.
    • Ensure correct Pricing and Positioning of products, and track competition pricing.
    • Drive Product knowledge and competence through regular product trainings.
    • Help Supply Chain Team in streamlining Product codes and re-ordering.
    • Conduct Competition and Market pricing Analysis.
    • Manage PNNs & release notes, Literature, and Certification Management.
    • Manage the entire Product life cycle from Strategic Planning to Successful launch of new products.
    • Work closely with CS team on product-related challenges.
    • Prepare product presentations for Key End-Users/consultants in coordination with the Sales Team.
    • Update and prepare CPDs to enhance the approach.
    • Regularly update and share product presentations with the team.

Minimum Requirements:

  1. Minimum of 3-5 years prior relevant experience in Marketing and Product Marketing.
  2. Hands-on experience with Digital Marketing.
  3. Must have low voltage system experience, i.e., security, fire, BMS etc.
  4. Understanding of Fire Detection System is a plus.
  5. Excellent communication skills.
  6. Excellent English and Arabic language skills both spoken and written.
  7. University Degree or equivalent.

What we offer:

  • International working environment
  • Competitive salary
  • Professional development opportunities
  • Employee Assistance Programme

Your journey with us:

If selected, you will follow the next stages:

  • Initial call with our sourcing/recruitment team
  • Interview with the Manager

Our commitment to you:

We strive to provide a great place to work that attracts, develops, and retains the best talent. We aim to create an environment where you feel that you belong, with diversity and inclusion as the engine to growth and innovation.

Apply Now

Kidde Global Solutions is An Equal Opportunity/Affirmative Action Employer.

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