Manager - Media
5 days ago
Company Description
Spark Foundry is one of five global media agency brands within Publicis Media. The force of acceleration, or the speed of change is so strong today that it has the potential to leave industries including our own behind. So, at Spark Foundry we are working towards driving positive change. For ourselves, our clients and society in general We are an Acceleration Agency.
At Spark Foundry acceleration applies to every layer of our business. It refers to how we relish change, seek ever more innovative partners, embrace the increasing unknowns and continually learn, unlearn and learn everything again - all over again. We will continually live and work as if we are in beta (nerdy way for saying nothing is ever completed), in order to boost brand relevance for clients, drive brand value and grow their business and ours - today and in to the future. Our pursuit of what’s next will be relentless.
**Job Description**:
Technical & Product
To develop sound channel strategy and activation in line with the communication plan
To develop and own the projects related to: Media Strategy, Consumer Insights Analysis, Identification of business challenges facing the client, Competitive Landscape Analysis, Media selection, Maximizing cost-efficiency, Timing and laydown, Budget levels by market etc.
To own and oversee all output from the executives/admin to ensure accuracy of the documents shared internally and externally
To be responsible for efficient/accurate admin for the group
Business Acumen & Operational Efficiency
Quality control and adjustments if required - in this role Media Manager takes full responsibility on output of Media Executives & Media Planners
To conduct regular presentations to clients keeping them informed of all relevant media trends and development
Strong grasp of & ability to develop channel specific strategies, media plans and reports across both Offline & Online Channels
Strong media knowledge of the market, consumer and media research available
Expertise in all relevant industry software and systems such as GWI, EuroMonitor, XPlan, SimilarWeb...
A thorough knowledge of the media marketplace and opportunities available and build constructive relationships with key media owners where relevant
Innovative & Analytical Mindset
An innovative approach: in use of media, exploration of new forms of communication, research, presentation techniques, etc
**Qualifications**:
- BS/MS degree in marketing or a related field
- 5 to 7 years of media planning and/or buying experience - with at least three years of online experience
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