Category / Sr. Brand Manager - Food and Beverage

4 weeks ago

Riyadh, Saudi Arabia Rawaj - Human Capital Management Full time

Leverage your abilities and join the dynamic team of a leading company specializing in **the Food and Beverage Industry in Saudi Arabia.**

**Job Context: working as (Position Title) entails " 2 general roles "**
**Category / Sr. Brand Manager to lead our brand management team. strategic thinker with a proven track record of developing and executing successful brand strategies. As a Senior Brand Manager, you will play a pivotal role in shaping our brand identity and driving growth through innovative marketing initiatives.**

**Key Accountabilities**:
**The position involves**:

- Develop and execute comprehensive brand strategies to drive brand growth and market share.
- Conduct market research to identify consumer insights and market trends, leveraging data to inform brand decisions.
- Collaborate cross-functionally with marketing, product development, and sales teams to ensure brand alignment and consistency.
- Lead the development of brand positioning, messaging, and creative assets across various channels.
- Manage the brand budget effectively, allocating resources to maximize brand impact and ROI.
- Analyze brand performance metrics and market trends to identify areas for improvement and growth opportunities.
- Oversee the execution of brand campaigns and initiatives, ensuring they are delivered on time and within budget.
- Build relationships with key stakeholders, including external agencies and partners.
- Provide mentorship and guidance to junior brand management team members, fostering their professional development.
- Stay up-to-date with industry trends and best practices in brand management and marketing.

**Knowledge, Skills, and Experience**:
**We Are Looking For:
- Bachelor’s degree in marketing, business administration MBA preferred. or equivalent
- A minimum of 5 years of experience as Category / Sr. Brand Manager in brand management or marketing roles, with a focus on consumer brands.
- Proven track record of developing and executing successful brand strategies that drive business results.
- Strong analytical skills with the ability to interpret data and insights to make informed decisions.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and influence stakeholders.
- Creative thinker with a passion for innovation and building memorable brand experiences.
- Solid project management skills with the ability to prioritize tasks and manage multiple projects simultaneously.

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