Marketing Director
6 days ago
The Role
We are seeking a highly skilled Marketing Director to join our team at Food People.
This is an exciting opportunity for a seasoned marketing professional to lead the development and execution of our marketing strategy, driving business growth and expansion in Saudi Arabia.
The ideal candidate will have a strong background in marketing, with a proven track record of success in directing and leading sales and marketing teams.
In this role, you will work closely with our CEO to define and implement the marketing strategy, overseeing the 360-degree marketing of our business and managing agency support to deliver agreed-upon deliverables.
You will be responsible for developing strategic marketing plans and programs to achieve corporate objectives, constantly working to improve traffic and conversion rates through tactical promotions and strategic partnerships with agencies, suppliers, and key media partners.
You will also prepare annual budgets and business plans for the marketing department, analysing marketing trends and market situations in the region to adjust strategy and tactics and identify opportunities to increase sales.
Your experience in marketing communications, combined with your knowledge of restaurant operations and management, will enable you to manage marketing, creative, and PR agencies effectively, ensuring financial targets are met, brand positioning is consistent, and relationships with third parties are maximised.
You will utilise digital marketing tools to understand and interpret data from marketing campaigns, planning and delivering promotional calendars and plans across the business.
Additionally, you will create new and exciting content, bringing innovative ideas to the table, and present reports and project feedback to senior leaders within the business.
- Bachelor's Degree in marketing or related fields.
- Ability to communicate in both Arabic and English.
- At least 5-years of experience in directing and leading sales and marketing teams.
- Experience in marketing communications, with a good knowledge of restaurant operations and management.
- Strong drive for results.
- Strong organisational and planning skills.
- Excellent understanding of digital marketing tools and strong analytical skills.
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