Trade Marketing Specialist

6 days ago


Jeddah, Makkah Province, Saudi Arabia LVMH Group Full time
Role Overview

We are seeking a Trade Marketing Specialist to join our team in the Saudi market.

Main Responsibilities
  • Develop and implement 360° marketing plans, adapting regional strategies and calendar to meet local market needs.
  • Lead and mentor a high-performing marketing team, ensuring excellent execution and professional development.
  • Create and execute trade marketing initiatives that align with regional guidelines, collaborating closely with retailers to maximize visibility.
  • Promote operational efficiency by proposing a comprehensive set of elements for trade marketing/merchandising plans.
  • Ensure OTIF execution of all operational plans in line with regional marketing guidelines.
  • Coordinate with cross-functional teams to ensure seamless execution of all operational deadlines.
  • Drive high-end production and implementation of animation elements, guaranteeing exceptional quality.
  • Oversee timely deployment of assets (POSM, TOAs, etc.) as part of the 360 animation plan.
  • Implement merchandising updates efficiently.
  • Maintain alignment and commitment among all teams (BA, sales, retailers' staff) at the local level, facilitating required initiatives.
  • Organize and dispatch POSM materials at the local level.
  • Develop local activation tools when necessary.
  • Collaborate with the regional PR team on specific local activations, such as outdoor events.
  • Manage PR activations and events effectively, driving strong media and community engagement.
  • Analyze brand performance, track ROI, and optimize marketing spend for maximum impact.
  • Effectively manage the local A&P budget, allocating resources efficiently and tracking financials.
  • Communicate marketing plans both internally and externally at the local level.
  • Provide regional insights, needs, and constraints, monitoring competitor activities.


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