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Brand Identity Specialist

2 weeks ago

Jeddah, Makkah Province, Saudi Arabia Recooty Full time

**Job Overview**

We are seeking a talented Brand Identity Specialist to join our team at Recooty. This exciting role will involve enhancing the company's identity and image worldwide, with a focus on maximizing visual promotion of all brands.

Main Responsibilities:

  1. Market Research – Conduct thorough market analysis to understand competitors' strategies, customers' needs, and what drives purchases from AlGuthmi.

  2. Website Development – Collaborate with a website design company (if necessary) to create an engaging online presence.

  3. Printed Literature Design – Develop all printed materials, including logos, letterheads, brochures, and promotional folders, ensuring consistency in branding.

  4. Brand Enhancement – Review and optimize each brand, assigning unique identities from pricing to style.

  5. Photography and Visual Content – Improve photography and Photoshop skills for use in books, advertising, and promotional materials.

  6. Social Media Management – Enhance social media coverage and quality across platforms like Twitter, Instagram, and Facebook.

  7. Event Planning – Organize new launch events to invite top and potential customers.

Requirements:

  • MBA or BA in Marketing is essential.
  • New Promotion: Find innovative ways to promote company brands and improve identity in the Middle East and UK.
  • Social Media Expertise: Work with the social media assistant to boost activity and maximize presence on various platforms.