Marketing Strategy Leader

1 day ago


Riyadh, Ar Riyāḑ, Saudi Arabia Americana Restaurants International PLC Full time
Job Description

We are seeking a highly skilled Senior Marketing Specialist to join our team at Americana Restaurants International PLC. In this role, you will be responsible for formulating and directing marketing activities and policies to promote our products and services.

As a Senior Marketing Specialist, you will identify, develop, and evaluate marketing strategies based on knowledge of our establishment objectives, market characteristics, and cost and markup factors. You will also initiate market research studies or analyze their findings to ensure that we are communicating the right messaging to attract prospective customers and retain existing ones.

The ideal candidate will have excellent problem-solving skills, effective communication and negotiation skills, strategic planning and organization abilities, analytical thinking, technology savvy, and change management expertise. You should also have experience managing social media, digital marketing, events, and execution of marketing campaigns.

Key Responsibilities:

  • Develop and implement marketing strategies to achieve business objectives
  • Analyze market trends and customer behavior to inform marketing decisions
  • Manage and execute marketing campaigns across various channels
  • Collaborate with cross-functional teams to drive business growth


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