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Marketing and Social Media Specialist
2 months ago
Ekar is the Middle East's first and largest self-drive mobility company, providing users on-demand access to a network of thousands of carshare and subscription leasing vehicles within its 'Self-Drive Super App.' For more details:
Job SummaryWe are seeking a highly skilled social media specialist to join our team at ekar, the Middle East's first and largest personal mobility company. As a social media specialist, you will be responsible for developing and executing our social media strategy, creating engaging content, and managing our social media profiles to maintain a strong online presence.
Key Responsibilities- Develop and Execute a Comprehensive Social Media Strategy: Align with our company goals and target specific audience segments.
- Create and Curate Engaging Content: Across all social media channels, including Facebook, Twitter, Instagram, and LinkedIn.
- Manage Social Media Accounts: Create and schedule posts to maintain a consistent online presence.
- Collaborate with the Marketing Team: Integrate social media campaigns into overall marketing plans and initiatives.
- Stay Up-to-Date with Emerging Trends: Continuously evaluate and improve our social media strategy.
- Foster Strong Relationships: With influencers and other partners in the industry.
- Evaluate Effectiveness and Creativity: Ensure social media content and campaigns resonate with our target audience while maintaining brand consistency.
- Bachelor's Degree in Communications, Marketing, or a Related Field
- 2+ Years of Experience as a Marketing Specialist or Similar Role, with a proven track record of evaluating creative content and strategies.
- Deep Understanding of Social Media Platforms and Tools, as well as experience with social media management software.
- Strong Written and Verbal Communication Skills, with an eye for detail and excellence in copywriting and creative evaluation.
- Capability to Work Independently and as Part of a Team in a fast-paced, dynamic environment.
- Experience in Assessing Creative Work for alignment with strategic goals and brand identity, with the ability to provide constructive feedback to creative teams.