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Marketing Strategist

2 months ago

Riyadh, Ar Riyāḑ, Saudi Arabia National Parcel Stations Network | Parcelat Full time

Job Summary:

The Marketing Specialist will support the Sales and Marketing Manager in executing effective marketing strategies, marketing campaigns, and ensuring smooth daily operations within the marketing department. He/She will play a key role in coordinating marketing initiatives, executing marketing plans, and providing insights to enhance marketing performance and achieve business goals.

Key Responsibilities:

  1. Assist in developing and implementing marketing plans and strategies to drive business growth and revenue
  2. Coordinate and oversee marketing campaigns, ensuring alignment with company objectives and brand messaging
  3. Monitor and report on the effectiveness of marketing campaigns, analyzing data to inform future marketing decisions
  4. Conduct market research, surveys, and competitor analysis to identify trends and opportunities for business expansion
  5. Oversee content creation for marketing materials, including social media, email marketing, and the company website
  6. Organize and oversee company events, exhibitions, and promotional activities to engage with customers and promote brand awareness
  7. Assist in managing SEO, lead generation, and other digital marketing campaigns to drive online engagement and conversions
  8. Analyze marketing performance data, market research, and provide insights for continuous improvement and optimization
  9. Handle other marketing tasks assigned by the Marketing Manager, including project management and team collaboration

Requirements:

  1. Bachelor's degree in marketing, business, or a related field
  2. 1-3 years of experience in marketing, preferably in a similar industry
  3. Strong understanding of marketing principles, market research, and campaign management
  4. Familiarity with digital marketing tools and platforms, including SEO and social media
  5. Proficiency in marketing analytics tools (e.g., Google Analytics) and basic graphic design skills

Key Skills & Core Competencies:

  1. Knowledge in marketing analytics tools (e.g., Google Analytics) and basic graphic design skills
  2. Analytical mindset and ability to interpret marketing data
  3. Adaptability to changing market trends and conditions
  4. Excellent communication and project management skills