Creative Lead
1 week ago
Job Summary
Informa Connect of Informa PLC is seeking a highly skilled Senior Creative Lead to join our team. As a Senior Creative Lead, you will be responsible for overseeing the creation, design, and printing of promotional materials for our tourism events' marketing.
Key Responsibilities
- Brand Development
- Work with marketers and other internal stakeholders to create materials for campaign promotion, internal documentation, and content marketing projects.
- Ensure branding guidelines and workflows are clearly communicated for production of artwork.
- Research design sources and new ideas.
- Prepare artwork for print and outdoor events.
- Cater to any urgent requests from senior stakeholders.
- Concept development and new templates.
- Picture research and image manipulation.
- Liaise and negotiate with external suppliers.
- Ability to manage multiple events.
- Manage a pool of freelancers to meet deadlines.
- Create templates (mainly PowerPoint) for marketers to produce promotional material that meets branding standards.
- Organise and manage the work schedule to ensure guidelines are clearly communicated and deadlines met.
- Support the marketing department's digital strategy by expanding services offered (video, web design).
- Develop relationships with commercial printers that maximise efficiencies and service levels.
- Manage Marketing Design budget.
Requirements
- Qualifications
- Advanced knowledge of page layout, proof marks/mark-ups, stylesheets, and ability to follow design templates.
- Good knowledge of Litho Printing, Digital Printing, 4 colour process and Pantone Colours, colour correction and picture manipulation.
- Good knowledge of the difference between web and print design.
- Very good knowledge of Mac OS, InDesign, Photoshop, and Acrobat.
- Good knowledge of Illustrator and Premiere Pro.
- Basic knowledge of HTML and CSS.
- Minimum 8 years of experience.
- Communication: Able to communicate, both internally and externally, with both expert staff and non-expert colleagues.
- Workload management: Ability to effectively plan and prioritise tasks and projects, delivering on time.
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