Retail Activation Specialist
5 days ago
Join our team as a Retail Activation Specialist and play a key role in driving business growth through shopper marketing strategies in the F&B sector.
Key Responsibilities:- Develop and implement shopper marketing strategies that align with business goals.
- Collaborate with sales, brand marketing, and category management teams to create integrated marketing plans.
- Analyze market trends and consumer insights to inform targeted campaign development.
- Execute in-store displays, POS materials, and digital activations.
- Manage budgets effectively to maximize ROI.
- Build and maintain strong relationships with key retailers.
- Track and analyze program effectiveness, adjusting strategies as needed.
- Minimum 8 years of experience in FMCG industry, preferably F&B.
- Background in sales is beneficial.
- Bachelor's/Master's degree in Business Administration.
- Strong numerical ability and MS Excel proficiency.
Mid-Senior level
Employment typeFull-time
Job functionMarketing and Sales
IndustriesFood and Beverage Manufacturing
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