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Strategic Marketing Director
2 weeks ago
Talent 360 seeks a seasoned Strategic Marketing Director to lead our brand's growth and drive customer engagement in the Saudi market.
About the RoleThe ideal candidate will oversee marketing campaigns, content strategy, brand positioning, and digital initiatives to enhance our presence in the region. Key responsibilities include developing and executing a marketing strategy aligned with Talent 360's growth goals, leading digital marketing efforts, and managing a team of marketers, designers, and content creators.
Key Responsibilities:
- Develop and execute a marketing strategy that drives business growth.
- Lead digital marketing efforts, including paid and organic campaigns, social media, content marketing, and email outreach.
- Manage and mentor a team of marketers, designers, and content creators to ensure brand consistency and high-quality output.
- Oversee Blend's participation in industry events and networking opportunities.
- Define and implement a content strategy to boost SEO and establish thought leadership.
- Optimize performance-driven campaigns to enhance brand awareness and customer acquisition.
- Develop compelling marketing materials in both Arabic and English to communicate Blend's value effectively.
- Track key marketing metrics, analyze campaign performance, and refine strategies for maximum ROI.
- Manage PR and media relations, including press releases, partnerships, and influencer collaborations.
