Marketing Director
5 days ago
About Us
CARE is a Saudi start-up company revolutionizing e-signatures for businesses. We strive to make agreement signing easy, secure, and efficient. Our innovative approach has garnered significant attention in the market, making us a leader in digital trust.
Key Responsibilities
- We are seeking a skilled Digital Marketing Manager to spearhead our digital marketing efforts. This includes developing and executing a comprehensive digital marketing strategy that drives lead generation and customer acquisition.
- The successful candidate will oversee the creation of key marketing assets, including website content, blogs, videos, email campaigns, and customer success stories to establish thought leadership.
- This role involves management of paid media channels (Google Ads, LinkedIn Ads) to ensure maximum ROI and efficiency.
- Account-based marketing (ABM) strategies targeting Enterprise & Government accounts will be executed by the chosen candidate.
Why Join Us
- As a member of our team, you will have the opportunity to work on cutting-edge projects and contribute to the growth of a dynamic start-up company.
- You will be part of a collaborative and innovative environment where ideas are encouraged and valued.
- We offer a competitive salary and benefits package to attract and retain top talent.
Requirements
- A minimum of 3 years of experience in a B2B SaaS growth, inbound marketing, or digital marketing role is required.
- Strong understanding of SaaS product design, growth strategies, and digital marketing tactics is essential.
- Extensive experience with paid media tools (Google Ads, LinkedIn Ads) and analytics platforms (Google Tag Manager, Google Analytics); HubSpot experience is advantageous.
- Advanced analytical and quantitative skills, with a strong bias for data-driven decision-making, are necessary.
- Proven ability to develop and deliver compelling messaging and positioning, including technical content, is required.
- Solid experience in email marketing, including campaign management, automation, and contact list management, is beneficial.
- Fluency in both written and spoken Arabic and English is mandatory.
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