Marketing Manager Leader

6 days ago


Riyadh, Ar Riyāḑ, Saudi Arabia CARE Full time

About Us

Tahaluf is a leading events organizer in Saudi Arabia, focused on delivering transformational experiences. We are scaling our operations to increase our market lead and offer exciting opportunities for professionals to grow with us.

Company Overview

We are committed to providing a supportive work environment that fosters creativity and innovation. Our team is passionate about rewriting the events playbook and making a lasting impact in the industry.

Job Description

This role offers a chance to work on large-scale events and drive ticket sales through impactful marketing campaigns. As a Senior Marketing Manager, you will be responsible for designing, planning, and executing marketing strategies to meet performance targets and achieve business objectives.

Key Responsibilities:

  1. Marketing Strategy & Ticketing Campaigns:
    Develop and implement marketing campaigns to drive ticket sales and event engagement.
  2. Drive KPIs:
    Achieve performance targets for ticket sales, traffic, lead generation, and conversions.
  3. Data-Driven Decisions:
    Analyze data trends and audience behavior to inform marketing decisions.
  4. Campaign Optimization & Performance Analytics:
    Use advanced analytics to optimize ticket sales across digital channels.
  5. Leadership & Team Management:
    Manage and mentor a team of digital marketers to execute ticketing campaigns.
  6. Campaign Planning & Execution:
    Plan marketing campaigns to meet objectives such as increasing visitor attendance.
  7. Reporting & Insight Generation:
    Produce timely reports on campaign performance.
  8. Marketing Execution & Communication:
    Ensure marketing messages related to ticket sales are optimized for all digital channels.

Qualifications

  1. Minimum of 5 years of experience in digital marketing, focusing on event ticketing campaigns.
  2. Familiarity with ticket sales optimization techniques and best practices.
  3. Proven ability to manage and optimize digital ticketing campaigns using analytics tools.
  4. Significant experience with A/B testing and performance analytics.
  5. Strong knowledge and experience in managing PPC campaigns and SEO strategies.
  6. Experience managing digital marketing teams and collaborating cross-functionally.
  7. A Bachelor's degree in marketing or related field.

Desired Experience:

  1. Background in events marketing with a focus on driving ticket sales for large-scale events.
  2. Experience with marketing automation tools.
  3. Experience managing content for event ticketing on CMS platforms and social media scheduling platforms.


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