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Brand Specialist

2 weeks ago

الرياض, Saudi Arabia MAKUKU GENERAL TRADING L.L.C Full time

MAKUKU Middle East Division is hiring for the position of **Brand Specialist**. Below are the job details:
**Position Title**: Brand Specialist

**Location**: Saudi Arabia

**Responsibilities**:

- Assist in formulating and executing brand promotion plans to enhance brand awareness and market influence.
- Manage online and offline brand communication activities, including advertising, social media operations, and offline events.
- Responsible for writing, editing, and reviewing brand content to ensure consistency in brand messaging.
- Assist in maintaining relationships with partners, media, and suppliers, and follow up on project execution.
- Analyze market trends and competitors, providing regular recommendations for optimizing brand strategies.
- Assist in product packaging design, promotional material production, and promotional event planning.
- Monitor and evaluate the effectiveness of brand activities, and propose improvement plans based on data insights.

**Job Requirements**:

- Bachelor’s degree or higher in Marketing, Advertising, Communications, or related fields.
- **Experience**:1-3 years of experience in brand marketing or related fields; experience in retail or FMCG industries is preferred.
- **kills**:Familiarity with brand promotion strategies and online/offline marketing channels.

Strong copywriting and event planning skills.

Proficient in data analysis, capable of using data to optimize brand activities.
- **Languages**:Proficiency in English and Arabic with excellent written and verbal communication skills.
- **Personal Attributes**:Strong learning ability and team spirit.
- Detail-oriented and responsible, capable of handling multiple tasks simultaneously.
- Good time management skills, able to meet deadlines under pressure.
- **Preferred Qualifications**:Familiarity with social media platforms and content operations, such as Instagram and TikTok.
- Understanding of consumer habits and cultural backgrounds in the Middle East or other target markets.

Pay: From ﷼4,000.00 per month

**Experience**:

- 1-3 Y of experience in brand marketing FMCG industries: 1 year (preferred)

**Language**:

- English (preferred)