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Marketing and Events Specialist/أخصائي

3 weeks ago

Riyadh, Saudi Arabia Talent Pal Full time

**موقع الوظيفة**: الرياض.

**نوع الوظيفة**: بدوام كامل

**ملخص الوظيفة والمتطلبات**:

- التعليم: بكالوريوس في المبيعات والتسويق أو التسويق الرقمي.
- مستوى الخبرة: من 2 إلى 6 سنوات.

متخصص في التنظيم هو المسؤول عن تنظيم وضمان سير سلس لأنشطة التسويق (الفعاليات، المنتديات، المؤتمرات، الندوات، الجولات الطرقية، الطاولات المستديرة، الخ...) داخليا وخارجيا من التخطيط إلى التنفيذ. الفعاليات الخارجية موجهة للعملاء لتوليد العملاء المتوقعين، زيادة الوعي بالعلامة التجارية، وزيادة المبيعات بينما الفعاليات الداخلية تتعلق بالموظفين لتعزيز التواصل الداخلي ودعم الموارد البشرية والحوافز.

**المسؤوليات الرئيسية للوظيفة**:

- تطوير مفاهيم الفعاليات بالتنسيق مع الأقسام العملية والمبيعات.
- تنظيم الفعاليات بإدارة كاملة وبالتنسيق المباشر مع الموردين والشركاء والأطراف الثالثة (الوكالات) بما في ذلك:

- العلامة التجارية.
- التصميم الإبداعي.
- إنشاء المحتوى.
- الإعلانات.
- فيديوهات التقديم.
- الإنتاج (بدني ورقمي)

مواد ترويجية أخرى تتماشى مع توجهات العلامة التجارية / المنتج / الخدمة.
- الترويج والتنفيذ:

- المؤتمرات.
- المؤتمرات.
- الندوات.
- الطاولات المستديرة.
- الجولات الطرقية.
- المنتديات.
- التعامل مع صناديق تنمية التسويق (MDFs) من الموردين والشركاء وضمان وضبط الميزانية بشكل صحيح، والإنفاق والمطالبة وفقًا لشروط وأحكام SBM والشركة والموردين/الشركاء.
- الاجتماع مع أصحاب المصلحة داخليا وخارجيا لمناقشة احتياجاتهم وتخصيص الفعاليات لتحقيق أهدافهم
- التخطيط والتنفيذ لحملات توليد العملاء المتوقعين.
- تنفيذ حملات تسويقية فعالة وتنفيذ معايير لقياس فاعليتها.

**الكفاءة**:
**_وظيفي:_**_
- **
- حل المشكلات.
- تحقيق النتائج.
- التركيز على العميل.
- التفكير التحليلي.
- الانتباه للتفاصيل.

**_تقني:_**
- إدارة العلامة التجارية.
- إدارة الفعاليات.
- إدارة الجودة.

**_سلوكي:_**
- المساءلة.
- مهارات الاتصال.
- العمل الجماعي وقيادة الفريق.
- الاستعداد للنمو.
- الأخلاقيات الوظيفية.