Social Media Ads Specialist

2 days ago

Riyadh, Ar Riyāḑ, Saudi Arabia Ai School Full time 30,000 - 60,000 per year

Company Description

Ai School is an innovative Saudi initiative aimed at teaching programming to children and youth in an engaging and interactive way, aligning with Saudi Vision 2030's digital transformation aspirations. We believe programming is a language of the future, fostering logic, critical thinking, creativity, and problem-solving. Our platform is designed for children aged 9 and above, creating an educational environment to prepare a Saudi digital generation with skills to succeed in a rapidly changing world. We focus on developing cognitive abilities and personal skills through up-to-date content and specially designed courses for children, sparking curiosity and a love for learning.

Role Description

This is a full-time on-site role for a Social Media Ads Specialist, located in the Riyadh Region. The Social Media Ads Specialist will be responsible for creating and managing social media marketing campaigns, developing engaging social media content, and executing digital marketing strategies. Daily tasks include monitoring social media channels, analyzing campaign performance, and optimizing advertisements to achieve maximum reach and engagement.

Key Responsibilities

  • Plan, create, and manage paid advertising campaigns across major social media platforms (Meta, TikTok, Snapchat, YouTube, X, and LinkedIn).
  • Develop engaging ad creatives (visuals, copy, and videos) tailored to target audiences.
  • Monitor and analyze campaign performance to optimize reach, engagement, and conversions.
  • Conduct A/B testing to improve ad effectiveness and ROI.
  • Collaborate with the design and content teams to ensure brand consistency.
  • Track key performance metrics, prepare reports, and provide actionable insights.
  • Stay updated on the latest social media trends, tools, and best practices.
  • Support broader digital marketing initiatives when needed (Google Ads, landing pages, email campaigns, etc.).

Qualifications

  • Social Media Marketing and Social Media Content Creation skills
  • Demonstrated knowledge of
    Saudi market dynamics
    , consumer behavior, and digital platforms.
  • Strong Communication skills
  • Proficiency in data analysis and performance metrics
  • Ability to work in a collaborative and fast-paced environment
  • Fluent in
    Arabic and English
    (written and spoken).
  • Experience with
    ad platforms
    (Meta Ads Manager, TikTok Ads, Google Ads, etc.).

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